I’m not an ordinary egg!

nest egg

Nest egg

Which came first? The chicken or the egg? I think that question is best left for philosophers to ponder upon. More importantly, what do you think of the pun in my caption? smirk

creme brule

Alright, the pun wouldn’t make sense until later in the post. I attended the SaFegg Healthy Living Talkshow last week where the concept of pasteurized eggs was introduced to us. It wasn’t a drab and dull event where you struggle to stay awake and wish you had a toothpick to prop your eyelids up, but a rather educational one. The lavish spread in Hilton’s ballroom prepared using the very same eggs is icing on top of the cake.


The glistening silverware almost had me shielding my eyes. :p

I have seen these eggs in Cold Storage before and I even use it to cook. The first thing that came into mind when I first saw these eggs is that it’s very atas eggs. I love the packaging and each individual egg has a use-by date printed on it. I was amazed. I didn’t know much about it though until a couple of weeks later when I went to this event.


SaFeggs is the first and only pasteurized egg in Malaysia and the technology behind it is from Korea. These eggs are carefully selected, checked for hairline cracks and coated with a protective layer of mineral oil before pasteurization to keep it fresh for longer.

safegg talk

As Professor Gulam Rasul from USM puts it, the pasteurization process kills bacteria, which is the main cause of salmonella and e-coli poisoning. Pasteurization is not a new process – it has been used for ages in milk, but not eggs. The term is derived from a certain man who discovered that he could kill most bacteria by heating liquids in 1862.


You have this bearded fellow (heard it’s all the rage back then) to thank for it. Mr. Louis Pasteur. Or Monsieur Pasteur since he’s French. Heh!

Anyway, back to the SaFegg Healthy Living Talkshow, I found out that a normal egg has a transparent egg white while a bacteria-free egg looks opaque! The special packaging it comes in also increases the shelf life of Safegg for up to 60 days.

pasturized egg

It is safe enough to even consume raw for all of you body building enthusiasts out there who cracks 20 eggs into a protein shake and chugs it before hitting the gym and bench pressing 200 kgs.

talking heads

The Korean representative also cracked a joke (pardon the pun) about his next egg project. I was the only one who chuckled though, which makes me wonder if I was the only who got it. It certainly won’t pass FDA regulations if anyone thought he was serious. smirk

ordinary egg

The eggs in the green packaging also contains DHA which helps your brain (very useful for me, considering the devastation I have done to my cerebral cortex in my hedonistic lifestyle ;)), heart and eyes.


It’s a little bit more expensive than regular eggs but consider it as an investment towards your health. That’s where the pun in the caption comes in. Geddit? πŸ˜‰

After the talk, we were ushered into the grand ballroom. I think I can speak for everyone when I say I didn’t expect such a fine dining experience when the agenda lists “Refreshments”. This is a far cry from what I would call refreshments – there are dedicated stations where you can order eggs in any style you want – poached, sunny side up, scrambled, soft boiled, and the list goes on.


You can’t make an omelet without breaking a few eggs.

eating egg

The buffet lineup was also rather impressive, with lamb and fresh salmon on the menu.


However, the thing that really resonates with me is their desserts – creme brulee being my favorite. They also have a lot of cakes on offer (this is why Malaysians consume an respectable 305 eggs per person per year – a lot of food contains eggs) but I was content with attempting to finish all their eggnog.


This may be the best eggnog I’ve ever had. In case you didn’t know, eggnog is usually a Christmas drink so I was pleasantly surprised to see it here. It’s made with Safeggs like all the food and drinks during lunch. Oh, and it also contains brandy and rum. I had quite a few of these. smirk


I think it was at that point that I decided I could never have the patience to eat a soft boiled egg properly and decided to throw decorum out of the window and just slurp it from the egg holder.

soft boiled egg

We got a goodie bag with cartons of SaFeggs, an egg holder and an automatic soft boiled egg maker. Nifty. I love soft boiled eggs and have at one point in my life consumed 32 eggs (no joke) in a single sitting mixed with lots of pepper and soy sauce.


slurping egg

Not an ordinary egg? Yup, egg-actly. πŸ™‚

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52 thoughts on “I’m not an ordinary egg!”

  1. eeeeeee! makes me feel like egg-ing now! Hehehe. Especially the 80% half boil egg. Perfect match with soya sauce omg. ok now i wan to try eggs on pancakes, or.. fried it with salmon. This chair is seriously bad. I think i can fried an egg on top of it.

  2. Veen Dee: Hello Veen Dee! =D
    What is an 80% half boiled egg? I love soft boiled eggs…as in very soft. πŸ™‚
    LOL @ chair comment. πŸ™‚

  3. Bodybuilders don’t consume raw eggs. The ones who do are clueless idiots.
    Protein is better absorbed cooked, so at the very least, a half boiled egg.

  4. Wahah: Interesting! I did not know that. I’ve always seen people consume it raw. Protein is better absorbed cooked eh? Thanks for the explaination! πŸ™‚
    eiling: Me too! With lots of pepper and soy sauce! πŸ™‚
    kom: It’s a different kind of egg. πŸ™‚
    I compared and love how the egg white is opaque!

  5. I think the reason that “bacteria-free” egg has opaque egg white is because it’d been pasteurised. As you explained yourself, pasteurization involves heat treating the egg, so the opaque egg white would have come from cooking the egg, no?

  6. yuen: Ya, it was a great event! I prefer soft boiled eggs to hard boiled eggs though. πŸ™‚
    Anonymous: Hmm…you have a point there! πŸ™‚
    Limo: Heh! Thanks for sharing mate. πŸ™‚

  7. when i was young 1 my mom used to let us have rice with hard boiled eggs minced into tiny pieces and drowned in soya sauce, and i loved it πŸ˜› your eggvertorial is making me hungers omg.

  8. Hi HB. How do you get involved in all these promotional events? Do you work in marketing? What is your motivation to have so many ‘blogverstisments’ on your website?

  9. fresh026: HAHAHA! Yeah a lot of puns for eggs. =D
    Hard boiled eggs minched into tiny pieces with rice and soy sauce? Hmm…can’t say I’ve tried that before.
    Well, if you say it’s nice it’s worth a try! πŸ™‚
    Jeff: Haha! Yes indeed, but since looking at the demographic, I don’t think they’ll take it very well. πŸ˜‰
    mike: Nope, I’m a blogger – it’s quite common for bloggers to cover events, at least in Malaysia. πŸ™‚
    I have a day job. πŸ™‚

  10. sheez man, 32 eggs in ONE sitting? isn’t that like equivalent to two ostrich eggs or something? if the average joe downs 305 a year, what are your numbers like? XD

  11. dogbone: Heh! Mine would contribute a lot to that 305 eggs consumed a year figure. I eat a lot of eggs. πŸ™‚
    Yeah that was during a soft boiled egg binge, I wasn’t content with a small bowl, I wanted to fill up a HUGE bowl and mix it all with pepper and soy sauce.
    It took a long time to get the soft boiled eggs out of 32 eggs though. I think it almost got cold when I was done. πŸ™‚

  12. You never mentioned the price or did you? Over here, the latest craze is kampung chicken eggs, supposedly organic…as the chicken are free range, left to run around and fed on corn. I think the prices range from 60-80 sen each. I’ve tried…the yolk is more yellowish but there is no egg smell, quite tasteless, I must say.

  13. suituapui: Hmm…I can’t remember but it’s slightly more expensive than regular eggs. I’ve bought them even before this, love the packaging, it keeps everything fresh without having to take it out and put it in the egg container in the fridge.
    Hmm…that sounds interesting, how large are the eggs? I shall check it out the next time I go back! πŸ™‚
    debbie: It’s pasturized so it helps keep it fresh longer and keeps it free of contamination from stuff like E.coli and salmollena (which gives you food poisoning).
    Me too! I once ate 32 eggs in a single sitting. Soft boiled of course, I don’t think I can eat that many hard boiled eggs. Heh! πŸ™‚

  14. chefmel: I love eggs too! I can come any weekend except weekends where I have to work or have events. πŸ™‚
    When are you free?

  15. I like eggs too. It’s cheap and full of nutrients. There are so many way the one can cook an egg too. A good choice for those that is broke like me T_T

  16. Simon Seow: Same here mate on both counts! πŸ™‚
    I love eggs too – plenty of nutrients. This Safeggs have been my dinner for a long time. πŸ™‚
    Yiling: Haha! Yeah, that was my original impression too, but it really does the job. Safeggs is priced at a slight premium but it’s good. πŸ™‚

  17. please get facebook sign in on here soon. i tried 3 different emails and i still can’t register with “motive type”.

  18. Dude, this sounds like an absolute con. Seriously, if you coat the egg with mineral oil, that will just fuck up the egg. The albumen needs to breath, that’s why the mother hen lay the egg with a semi porous shell. If you coat it with mineral oil, it’s rooted. If you wash the eggs with tap water, the chlorine will kill the bacteria.
    More importantly, eggs do not keep well at room temperature. After service you should chill it quickly or simply throw them out.
    Best thing to do with eggs? Make pavlova. Yum.

  19. the real ween: Okay, will do. Target this week. The fake WEEN has been posting around, will take care of it. Cheers buddy! πŸ™‚
    rocket: Nope, I don’t mean keeping it at room temperature – the eggs are supposed to be put into the fridge but what is great is that they have their own “egg containers”, so to speak, so it avoids cross contamination, especially for people like me who don’t keep the fridge clean. πŸ™‚
    Yeah, making Pavlova with eggs, I remember doing and posting that once. It’s quite hard to do though, that dessert is a tricky one. πŸ™‚

  20. Dude, don’t keep eggs on the fridge door. Eggs do not like shocks, vibration, etc etc. Best thing to do is keep them in the egg cartons.
    And mate, you don’t have to keep sex toys in the fridge. You are so dirty sometimes. ha ha ha
    Pavlova is easy, just need proper hygiene. No oil/york on anything.
    4 eggs
    150g sugar
    1 tbl corn flour
    1 splash of white vinegar
    whip everything on max speed and cook in an warm oven that is turned off. Strange but true.

  21. rocket: Yup, I don’t. Thanks for the tip I keep these eggs inside the fridge, with the original packaging.
    Interesting recipe. I shall try that. Yeah, for making Pavlova hygeine is very important, especially if any grease gets in.
    Cheers! πŸ™‚

  22. oh MY GOD i sure do learn the weirdest things on sixthseal ! that eggs stuff was really amazing, I know a lot of friends i link that one to are going to drop jaw on the site of that as well as the barbaric treatment of my little buddies the snakes, you know I have a collection of living snakes, so YOU are now OFFICIALLY DISinvited to apartment watch my place. hell , if you got hungry one night, it could mean that when i get back to town there are rows of empty snake cages and an aroma of wok seared scales in the air, HAHAHHA i can make myself sad just pretending !, I KNOW , I KNOW, H.B. is an extreme omnivore ! He draws the line at,,people well, maybe not even that! BTW was that milkfed lanky sexy 0098 milk woman actually dutch ? she looks asian , and was she as pretty in life as she is in photogenized existence? oh btw I dont think it is really good to eat dhea in the long run, I mean it makes the body make more sex hormones doesnt it ? but it doesnt differentiate when you are an older guy like me , so itll make more testosterone but also make a little bit more estrogen as well , which SUCKS . so , did i tell you before? sorry I forget , that I take a MALAYSIAN herb called Tongkat Ali, and add to it two other pills , the other two are herbs that destroy estrogen , the enemy of men who dont want ti going into their testosterone receptors, anyway long long story short, Tongkat ali, is everything the malay dealer of the product ( which contains 100 % standardized tongkat ali)and ( AE3, the estrog killerz extra pills you can elect to takje as well)claimed it would be : i do NOT mean to sound like an advert, I just think malaysia should be damn proud to be the MAIN SOURCE of a very very cool rock hard erect and increased mental focus HERB !!! LOLZ !!! now if i could get some of those damn eggs so i could eat RAW EGGS

  23. P.S> NO I am not on METH !!! I am sorry, i just got a bit revved up there and got the verbal diarhea going on !! Its the Tongkat and coffee ice cream, tho , not meth , my apologies tho , H.B. !! D.

  24. Darrell: Heh! Oh well, you should try it at least once, seriously, snake is an interesting dish.
    Oh, that would be Amber Chia, she’s famous model over here.
    Really? You take that stuff and it works? I’ve tried it myself and it didn’t do much for me.
    Yup, raw eggs, I actually LIKE eating raw eggs. Raw eggs on hot rice especially. πŸ™‚

  25. so f-ing culturted mate. go to a posh hotel, all dressed up, surrounded by hot chicks, full silverware service and you skulled the egg, so charming, ha ha ha

  26. hitomi: Eh? I don’t get what you mean. Totally different wavelength dy. πŸ™‚
    I am eating Safeggs now, pretty good stuff! πŸ™‚

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