Okay, check this out! I was pretty impressed by this music video made by The Promise. They based it on this post of mine. It’s basically a satire/parody thing that they’re doing for bloggers. I like how they customize each of their videos to the personalities of the blogger.
The Promise is a band that’s trying to raise awareness of the safety of online shopping. Surf over to the We Promise You site for more details.
I have to say, it’s a great initiative by both The Promise and Text100 Malaysia. I’ve always thought Text100 was one of the best PR companies I’ve ever seen and here’s an example of it – they actually make the video before contacting you and asking you for permission to post on the site. Now that’s initiative – actually doing stuff instead of calculating ROIs and all that. It’s the only way to go for the digital front. 🙂
The video is hilarious, check it out! Heh!
would have been nicer if you’re a guest star in that video!
Heh! Yeah, that would have been fun. 🙂
I like how they tied everything in to a personality trait of the blogger.
errr i don’t get the gimmick. how’s a pseudo boy band gonna help raise awareness on online shopping safety. none of their songs remotely relate to it
Hmm…that’s a good one.
My take on it is that it’s a bit of a soft sell, they don’t push the message right in your face but rather generates interest on what the campaign is all about. 🙂
Sounds like something from a Korean boy band…and they’re as good looking as them. Gee! You’re so famous!
Heh! One of the guys looks VERY familiar. I’m sure I’ve seen him somewhere but I forgot where I’ve seen him before.
It’s an interesting campaign that’s for sure! 🙂
how come I don’t have wan? lol 😛
Well, I don’t know how the campaign goes but they did a couple of videos for bloggers, you can check out the site.
Quite an interesting way to go about it. 🙂